“Most of the information that’s out there is very time-consuming to dig through, and usually takes a lot of jumping back and forth between sites and apps. Most of the services that are out there are made for people that are deciding if they want to drink or eat at a place, not work. So it takes a lot of searching and interpretation to find out the right place for me.”

— From user research

Day 1 - Map

PostUp is an app designed for on-the-go remote workers to find the perfect coffee shop that meet all their needs to work from by providing a directory of nearby places that already exists.

Based on the information gathered through user interviews, our target audiences would love to know if the place has steady Wi-Fi connection, outlets, and bathrooms beforehand. As some are also looking for quite spaces to take phone calls or quick meetings, it’ll be very helpful if they can know how busy or crowed the place is at the moment. In addition, bonus points are given to good coffee and food, or if the coffee shop is work-friendly with other people doing the same thing.

Here’s a possible end-to-end experience a user might have with our product:

Day 2 - Sketch

  • Step 1 : Conduct a lighting demo by examine how our direct and indirect competitors - Yelp, Google Maps, and Airbnb - were solving the similar problems.

  • Step 2 : Sketch possible solutions to our most critical screen using the Crazy 8s method

    Coffee shop info page would be the most critical screen, as this is the page where holds all the necessary information for the remote workers to decide if it meets their needs.

Step 3: Create a three-panel solution sketch with screens that come before and after the critical screen.

Day 3 - Decide

On Day 3, I created a storyboard that represents the user flow that our users will go through to complete the main task, which also serves as the sketched wireframe to be used on Day4. I’ve looked back to the screens I drew for Crazy 8s and made some tweaks to better meet to needs both functionally and aesthetically.

Day 4 - Prototype

Day 5 - Test

The rough prototype was tested on five users who are familiar with the scenario. After incorporating their feedback and “cleaning up” my original design, I created the refined prototype below:

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